Progress Fuels Norwich Reports a Remarkable 7 Months Return on Investment With the Sturdy Tidystore Plus
This Press Release was originally published by our UK-based sister company Sturdy Products UK Ltd.
In today’s competitive retail landscape, businesses are constantly searching for new ways to enhance their brand visibility and drive sales. One effective strategy is the use of standalone retail display units to capture key impulse sales on the forecourt or at the shopfront. Progress Fuels, a Harvest Energy Service Station based in Norwich, recently experienced a remarkable return on investment within a span of just seven months after installing two Sturdy Tidystore Plus retail storage and display units on their station forecourt.
In October 2022, Michael Howard, the Service Station Manager, was convinced that his old display unit standing outside the convenience store just wasn’t the right solution for the site, and replaced it with two Tidystore Plus units in Harvest Energy livery from Sturdy Products UK Ltd. Fast forward seven months post-installation, he’s more than convinced that he made the right choice:
“Sales of AdBlue and Screen Wash are now through the roof, as are solid fuel sales since installing these two Tidystore Plus units – we’re now purchasing all items by the pallet as opposed to purchasing in far smaller numbers – this gives us greater buying power, and greater sales are giving us enhanced revenues and profits beyond our expectation – these units have paid for themselves in 7 months! – need I say more?”
Enhancing the Forecourt Retail Experience
Optimising Space and Maximising Revenue
Sturdy Tidystore units are designed to make the most of the available area, ensuring that more products are stored efficiently while ensuring high visibility to the customer. This has been of great benefit to Progress Fuels Service Station, where sales of AdBlue, Screen Wash, solid fuels, and more have increased dramatically. The Service Station can now purchase their stock by the pallet – giving them greater buying power.
The Power of Visual Merchandising
The Sturdy Tidystore range is not only visually striking but has also been designed with functionality in mind. The units provide ample space for showcasing products, with most available in multiple shelving configurations to suit every use case. The range is available in a variety of body colours, and can be further personalised with optional shutter door and end panel branding to promote your business or brand. Eye-catching and attractive steel top-mounted signage panels provide extra display space for pricing or promotional signage.
Built for Durability
The Sturdy Tidystore range is a robust and strong display solution designed to stand up to exposed weather conditions on the forecourt. The rotational moulding process produces a tough single-piece body with superior strength and rigidity when compared to similar injection moulded or blow moulded products. Unlike similar products on the market with treated metal construction our units will not fade, rust or require painting.
Our units are made from UV rated material giving it a greater life span, and greater value to you. The aluminium roller shutter door comes as standard with the Sturdy Tidystore range and provides a secure and lockable solution for after-hours storage.
Frequently Asked Questions
Q: Can the Sturdy Tidystore retail display units be customized to match the branding of my business?
A: Absolutely! The Tidystore range offers a variety of customisation options to align with your brand’s visual identity and design elements. These include body colour, shutter door signage, side panel signage and top-mounted signage panels.
Q: Will Tidystore display units require significant structural modifications to my service station or storefront?
A: No, these display units are designed as a drop-in display and storage solution. They can integrate seamlessly within existing forecourt or storefront layouts.
Q: Are Tidystore units suitable for small-scale forecourts and shopfronts?
A: Yes, these units are available in various sizes and configurations, making them suitable for service station forecourts and storefronts of all scales. For the majority of the Tidystore Range, the interior can be further customised with optional shelving to accommodate different product assortments.
Q: How long does it take to see a return on investment with Sturdy Tidystore retail display units?
A: The customer highlighted above achieved a remarkable return on investment within just seven months. However, the actual timeframe may vary depending on factors such as product range, pricing, marketing efforts, and customer footfall.
About Sturdy Products Limited
Sturdy Products Ltd is one of Ireland’s leading rotational moulding specialists, with over 40 years of experience supplying companies with high-quality and long-lasting rotationally moulded products for a range of industries.
